An impressive resume of more than $1 million in prize money and a Bassmaster Classic victory instantly qualify the Bomber Fat Free Shad Crankbait as the deep-diving candidate you've been searching for. The first crankbait to revolutionize the industry with a flat-sided design delivers a tantalizingly tight action with an easy retrieve unlike anything you'll find in comparable baits of similar sizes and running depths. Bomber Fat Free Shad Crankbait boasts the latest advances in realistic color and reflectivity details, along with 3D eyes to mirror the appearance of an easy meal. Deep-diving crankbait Flat-sided design delivers a tight action Easy retrieve Realistic color and reflectivity details 3D eyes