With its lipless, deep belly profile, the Rapala Ultra Light Rippin' Rap crankbait is designed to dive and rip with the best of them. Flat, skinny sides allow the Rapala Ultra Light Rippin' Rap to flutter on the drop with a hard-vibrating action that's accented with a loud, BB rattle system. Other features include textured scales and gills with deep-set 3D holographic eyes. Adding to this crankbait's deadly disposition are fast-piercing VMC black nickel hooks. Tall and skinny textured scale body Lipless design Hard-vibrating, long casting Distinctive, loud BB rattles system VMC black nickel round bend hooks Targets multiple game fish species